Top 5 Social Networking Apps in Belarus Q4 2021

In Q4 2021, the social networking landscape in Belarus was dominated by five key applications: Telegram Messenger, Rakuten Viber Messenger, VK: social network, messenger, WhatsApp Messenger, and zenly - your world. Here is a detailed look at their performance metrics.

Telegram Messenger

Telegram Messenger saw a consistent trend in weekly downloads, starting at approximately 25K at the beginning of October and peaking at 41.6K by the end of November. Active users also showed a steady increase from 2.66M to around 2.73M by the end of December.

Rakuten Viber Messenger

Rakuten Viber Messenger experienced stable weekly revenue, ranging from $415 to $596 throughout the quarter. Downloads fluctuated, with a notable increase in the last week of December, reaching 23.5K. Active user numbers remained robust, hovering around 4.16M to 4.2M.

VK: social network, messenger

VK: social network, messenger saw a steady revenue stream, peaking at $12.6K in mid-October. Weekly downloads showed a gradual increase, ending the quarter at 14.4K. Active users remained relatively stable, fluctuating around 1.97M.

WhatsApp Messenger

WhatsApp Messenger generated modest weekly revenue, consistently around $14 to $18. Downloads peaked at 18.9K in the last week of December. Active users saw a slight increase from 557K to over 600K by the end of the quarter.

zenly - your world

zenly - your world had a varied download trend, peaking at around 15.4K downloads in early October but declining towards the end of the quarter. Active users remained fairly consistent, hovering around 300K to 332K.

These insights are based on data from Sensor Tower. For more detailed analysis and trends, visit Sensor Tower.